Faculty Profile


Dr. Muhammad Akbar Sajjid

 

  masajid@numl.edu.pk

  061-2123067

PhD English (2012) Bahauddin Zakariya University (henceforth BZU), Multan Title “Representations of Islam: A Study into the Discourse of Pakistani and Western Newspapers”

Working as Head of Department of English
Nationl University of Modern Languages, Multan Campus
01 Aug 2013 - Present

Sr #

Complete Name of Journal and Address with ISSN (Print) No.

Title of Publication

Vol. No. & Page No.

HEC

Category W/X/Y/Z

Year Published

1

 

 Social Science Review Archives

 Issn Online: 3006-4708

 

 Machine Translation vs. Human Translation: A Comparative Study of Translation Quality

 

 Volume: 3, No: 1 Pg 885-894

Y

2025

2

Qlantic Journal of Social Sciences and Humanities

 ISSN: 2791-0245

 

 A Multimodal Analysis of Graffiti: A Case Study of Government Schools in Punjab, Pakistan

 

 

 Vol. 5, No. 4 (Fall 2024) ▪ Pages: 50 - 55

Y

2024

3

 

 THE REGIONAL TRIBUNE (TRT)  ISSN (Online): 3006-8428

 

 

 Rhetoric of Violence in Political Discourses: A Comparative Study of Pakistani Politicians’ Speeches

 

 

 Vol. 3 No. 1 (Volume 2024)

 Pages: 93 - 102

 

Y

2024

4

Regional Lens | Issue 1 (Fall 2024) ISSN (Online): 3007-1038

A Multi-model Perspective of Economy-related Semiotic Discourses of

Pakistani Print Media

Volume 3 | Issue 1 (Fall 2024) 1038Pages: 1-8

Y

2024

5

Journal of Development and Social Sciences

 

 ISSN: 2709-6254

 Gendering Advertisements: A Comparative Study of Pakistani Print Media Semiotic Discourses

 

 

 Apr-Jun 2023, Vol.4, No.2 Pg 76-86

Y

2023

6

Pakistan Journal of Social Sciences (PJSS)

-432

De/constructing Feminist-Ideology:

A Multimodal Analysis of Disney Animated Movies’ Posters

Vol. 41, No. 2 (2021), pp. 421

Y

2021

7

Humanities & Social Sciences Reviews eISSN: 2395-6518, Vol 9, No 3, 2021,

CARICATURES AND RELIGIO-POLITICAL IDEOLOGY IN PAKISTANI PRINT MEDIA DISCOURSES

Vol.  4. No. 3 pp 1295-1302

Y

2021

8

Review of Applied Management and Social Sciences (RAMSS)

Image of Muslim Women and Media Discursivity: A Case Study of the Washington Post’s Discourses

Vol. 4, (1) 2021, 123-129

Y

2021

9

Journal of Udru Research ISSN: 1726-9067 , E-ISSN: 1816-3424

Word-Picture Conjunction: A Multimodal Discourse Analysis of Cellular Network Companies Slogans in Pakistan

Vol. 37, 1, 2020

W

2021

10

Pakistan Journal of Languages and Translation Studies ISSN 2410-1230

Media as a Distorting Prism: A critical discourse analysis of newspapers’ front page titles of Peshawar Masscare

 

Y

2020

11

Journal of Critical reviews

ISSN- 2394-5125

EXPLORING ENGLISH LANGUAGE LEARNERS’ EXPERIENCES IN LEARNING VOCABULARY THROUGH MOVIES

VOL 7, ISSUE 14, 2020

Y

2020

12

Journal of Research Urdu

ISSN: 1726-9067 , E-ISSN: 1816-3424

An Evaluation of Pictorial Illustrations in Urdu Dictionaries

 

Vol. no. 1

Ed. 36

Y

2020

13

Pakistan Journal of Social Sciences (PJSS) ISSN No. 2074-2061

Gender Politics in Pakistani Textbooks’ Discourses: A Comparative Perspective of Sindh and Punjab ELT Textbooks

Vol. 40, No.2 (2020), pp. 833-845

Y

2020

14

Review of Economics and Development Studies, ISSN No. 2519-9706

Post 9/11 American Footprints in Pakistani Media: A Critique of Semiotic Discourses of Pakistani Newspapers

Vol. 6 (1) 2020, 125-133

Y

2020

15

Global Social Sciences Review (GSSR) e-ISSN No. 2616-973X

White Woman’s Burden: A Critique of White Women’s Portrayal in Selected Postcolonial Fiction

Vol. IV, No. III (Summer 2019) |

Y

2020

16

PalArch Journal of Archaeology of Egypt/Egyptology 17(6), ISSN 1567-214x

A Corpus- based Description of Urdu Lexical collocations for English  Learners

Vol. 17 (6), 2020

Y

2020

17

Review of Applied Management and Social Sciences (RAMSS) ISSN No Online: 2701-3640

Economy and Doing Gender: A Comparative Study of Government and Nongovernment School Systems

Vol. 3, (2) 2020, 259-27

Y

2020

18

Review of Education, Administration and Law (REAL) ISSN No Online: 2708-3667

Religio-political Ideology: A Comparative Study of Pakistani Political Parties’ Manifestos

Vol. 3, (2) 2020, 333-339

Y

2020

19

Review of Education, Administration and Law (REAL) ISSN No Online: 2708-3667

Theme Isolation and child Versus Adult Feelings: Stylistics Analysis of Alice Munro’s Short Story “ The Eye”

Vol. 3, (2) 2020, 485-494

Y

2020

20

Hayataian Journal of Linguistics and Literature ISSN no. 2521-568X

Towards the description of Urdu Multiword Items for English Learners: A Lexicological Perspective

Vol.(4)

Y

2020

21

Journal of Critical Reviews

ISSN. 2394-5125

Role of Economy and Construction of Self: A Case study of University students in South Punjab

Vol. 7, 17. 2020

Y

2020

22

International Journal of Applied Linguistics & English Literature E-ISSN: 2200-3592 & P-ISSN: 2200-3452

America in Pakistani Print Media: A Semiotic Discourse Analysis based Study of Pak-Us Relationship

Vol. 9, 4 (2020)

X

2020

23

Pakistan Journal of Islamic research ISSN: 2070-0326

ISSN: 2618-0820

A Critique of Representation of Islam and Muslims through Western Print Media Discourse(s)

Sage 223, 227 Volume no 21 issue

 

X

2020

24

International Journal of English Linguistics; ISSN 1923-869X E-ISSN 1923-8703

Lexical Inferencing in Newspaper Columns: An Introspective Study

Vol. 9, No. 1; 2019

Y

2019

25

Pakistan Journal of Social Sciences (PJSS) ISSN No. 2074-2061

A Semiological Discourse Analysis of Pak- Army Representation in Pakistani Print Media

Vol. 39, No. 4 (2019), pp. 1375-1381

Y

2019

26

Review of Education, administration and law  ISSN No Online: 2708-3667

The written discourse of female college student about formal literacy and self: A study analysis

volume 2 (1) 2019, 37-46

Y

2019

27

Khazar Journal of Humanities and Social Sciences

Politics, Ideology and Print Media: A CDA of Newspapers’ Headlines

Volume 22 № 3 2019, 44-59

X

2019

28

Pakistan Journal of Women’s Studies: Alam-e-Niswan, ISSN: 1024-1256

YOU CAN COOK, BUT YOU CAN’T TAKE PART IN ELECTIONS: GENDERED REPRESENTATIONS OF POLITICS IN PAKISTANI NEWSPAPER CARTOONS

Vol. 18, No. 1, 2011, pp.31-46

Y

2011

29

Journal of Humanities and  Social Science

ISSN: 1024-0829

Semiotic Representation of Islam in the western media: CDA of an article in the Guardian Weekly

Vol. XVIII No. 2, 2010 pg.123-136

Y

2010

Research Work

Education

PhD English (2012) Bahauddin Zakariya University (henceforth BZU), Multan Title “Representations of Islam: A Study into the Discourse of Pakistani and Western Newspapers”

Experience

Working as Head of Department of English
Nationl University of Modern Languages, Multan Campus
01 Aug 2013 - Present

Publications

Sr #

Complete Name of Journal and Address with ISSN (Print) No.

Title of Publication

Vol. No. & Page No.

HEC

Category W/X/Y/Z

Year Published

1

 

 Social Science Review Archives

 Issn Online: 3006-4708

 

 Machine Translation vs. Human Translation: A Comparative Study of Translation Quality

 

 Volume: 3, No: 1 Pg 885-894

Y

2025

2

Qlantic Journal of Social Sciences and Humanities

 ISSN: 2791-0245

 

 A Multimodal Analysis of Graffiti: A Case Study of Government Schools in Punjab, Pakistan

 

 

 Vol. 5, No. 4 (Fall 2024) ▪ Pages: 50 - 55

Y

2024

3

 

 THE REGIONAL TRIBUNE (TRT)  ISSN (Online): 3006-8428

 

 

 Rhetoric of Violence in Political Discourses: A Comparative Study of Pakistani Politicians’ Speeches

 

 

 Vol. 3 No. 1 (Volume 2024)

 Pages: 93 - 102

 

Y

2024

4

Regional Lens | Issue 1 (Fall 2024) ISSN (Online): 3007-1038

A Multi-model Perspective of Economy-related Semiotic Discourses of

Pakistani Print Media

Volume 3 | Issue 1 (Fall 2024) 1038Pages: 1-8

Y

2024

5

Journal of Development and Social Sciences

 

 ISSN: 2709-6254

 Gendering Advertisements: A Comparative Study of Pakistani Print Media Semiotic Discourses

 

 

 Apr-Jun 2023, Vol.4, No.2 Pg 76-86

Y

2023

6

Pakistan Journal of Social Sciences (PJSS)

-432

De/constructing Feminist-Ideology:

A Multimodal Analysis of Disney Animated Movies’ Posters

Vol. 41, No. 2 (2021), pp. 421

Y

2021

7

Humanities & Social Sciences Reviews eISSN: 2395-6518, Vol 9, No 3, 2021,

CARICATURES AND RELIGIO-POLITICAL IDEOLOGY IN PAKISTANI PRINT MEDIA DISCOURSES

Vol.  4. No. 3 pp 1295-1302

Y

2021

8

Review of Applied Management and Social Sciences (RAMSS)

Image of Muslim Women and Media Discursivity: A Case Study of the Washington Post’s Discourses

Vol. 4, (1) 2021, 123-129

Y

2021

9

Journal of Udru Research ISSN: 1726-9067 , E-ISSN: 1816-3424

Word-Picture Conjunction: A Multimodal Discourse Analysis of Cellular Network Companies Slogans in Pakistan

Vol. 37, 1, 2020

W

2021

10

Pakistan Journal of Languages and Translation Studies ISSN 2410-1230

Media as a Distorting Prism: A critical discourse analysis of newspapers’ front page titles of Peshawar Masscare

 

Y

2020

11

Journal of Critical reviews

ISSN- 2394-5125

EXPLORING ENGLISH LANGUAGE LEARNERS’ EXPERIENCES IN LEARNING VOCABULARY THROUGH MOVIES

VOL 7, ISSUE 14, 2020

Y

2020

12

Journal of Research Urdu

ISSN: 1726-9067 , E-ISSN: 1816-3424

An Evaluation of Pictorial Illustrations in Urdu Dictionaries

 

Vol. no. 1

Ed. 36

Y

2020

13

Pakistan Journal of Social Sciences (PJSS) ISSN No. 2074-2061

Gender Politics in Pakistani Textbooks’ Discourses: A Comparative Perspective of Sindh and Punjab ELT Textbooks

Vol. 40, No.2 (2020), pp. 833-845

Y

2020

14

Review of Economics and Development Studies, ISSN No. 2519-9706

Post 9/11 American Footprints in Pakistani Media: A Critique of Semiotic Discourses of Pakistani Newspapers

Vol. 6 (1) 2020, 125-133

Y

2020

15

Global Social Sciences Review (GSSR) e-ISSN No. 2616-973X

White Woman’s Burden: A Critique of White Women’s Portrayal in Selected Postcolonial Fiction

Vol. IV, No. III (Summer 2019) |

Y

2020

16

PalArch Journal of Archaeology of Egypt/Egyptology 17(6), ISSN 1567-214x

A Corpus- based Description of Urdu Lexical collocations for English  Learners

Vol. 17 (6), 2020

Y

2020

17

Review of Applied Management and Social Sciences (RAMSS) ISSN No Online: 2701-3640

Economy and Doing Gender: A Comparative Study of Government and Nongovernment School Systems

Vol. 3, (2) 2020, 259-27

Y

2020

18

Review of Education, Administration and Law (REAL) ISSN No Online: 2708-3667

Religio-political Ideology: A Comparative Study of Pakistani Political Parties’ Manifestos

Vol. 3, (2) 2020, 333-339

Y

2020

19

Review of Education, Administration and Law (REAL) ISSN No Online: 2708-3667

Theme Isolation and child Versus Adult Feelings: Stylistics Analysis of Alice Munro’s Short Story “ The Eye”

Vol. 3, (2) 2020, 485-494

Y

2020

20

Hayataian Journal of Linguistics and Literature ISSN no. 2521-568X

Towards the description of Urdu Multiword Items for English Learners: A Lexicological Perspective

Vol.(4)

Y

2020

21

Journal of Critical Reviews

ISSN. 2394-5125

Role of Economy and Construction of Self: A Case study of University students in South Punjab

Vol. 7, 17. 2020

Y

2020

22

International Journal of Applied Linguistics & English Literature E-ISSN: 2200-3592 & P-ISSN: 2200-3452

America in Pakistani Print Media: A Semiotic Discourse Analysis based Study of Pak-Us Relationship

Vol. 9, 4 (2020)

X

2020

23

Pakistan Journal of Islamic research ISSN: 2070-0326

ISSN: 2618-0820

A Critique of Representation of Islam and Muslims through Western Print Media Discourse(s)

Sage 223, 227 Volume no 21 issue

 

X

2020

24

International Journal of English Linguistics; ISSN 1923-869X E-ISSN 1923-8703

Lexical Inferencing in Newspaper Columns: An Introspective Study

Vol. 9, No. 1; 2019

Y

2019

25

Pakistan Journal of Social Sciences (PJSS) ISSN No. 2074-2061

A Semiological Discourse Analysis of Pak- Army Representation in Pakistani Print Media

Vol. 39, No. 4 (2019), pp. 1375-1381

Y

2019

26

Review of Education, administration and law  ISSN No Online: 2708-3667

The written discourse of female college student about formal literacy and self: A study analysis

volume 2 (1) 2019, 37-46

Y

2019

27

Khazar Journal of Humanities and Social Sciences

Politics, Ideology and Print Media: A CDA of Newspapers’ Headlines

Volume 22 № 3 2019, 44-59

X

2019

28

Pakistan Journal of Women’s Studies: Alam-e-Niswan, ISSN: 1024-1256

YOU CAN COOK, BUT YOU CAN’T TAKE PART IN ELECTIONS: GENDERED REPRESENTATIONS OF POLITICS IN PAKISTANI NEWSPAPER CARTOONS

Vol. 18, No. 1, 2011, pp.31-46

Y

2011

29

Journal of Humanities and  Social Science

ISSN: 1024-0829

Semiotic Representation of Islam in the western media: CDA of an article in the Guardian Weekly

Vol. XVIII No. 2, 2010 pg.123-136

Y

2010

Interests

Research Work